InstaToons

Crafting visually engaging social media content inspired by the vibrant style of Korean webtoons. Each snippet would blend captivating illustrations with educational points, designed to both inform and spark interaction. Through playful, character-driven storytelling and dynamic visuals, the goal is to create a compelling experience that draws users in, encourages shares, and builds a strong, culturally inspired online community.

My Role

Art Direction, Concept Development, Illustration


01. mood board 

Creating a moodboard is essential in the design process as it helps visually communicate ideas, ensuring alignment on style, tone, and direction. It sets a clear foundation for creativity, saving time and guiding cohesive design decisions.

02. concept 

02. illustration 

03. story telling

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Lumen Design System

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Mirage